Configure cross domain tracking with Google Tag Manger is much more easier now. Open up Google Tag Manager and Choose your Container. Chose your Google Analytics Tag (If you are…
A/B test with Google Optimize (Part 1)
Do you want to boost conversions on your site? Then you need to conduct A/B tests on your site to understand what works best for your audience. Don’t worry if…
The 6 best free Google Data Studio templates
Free templates are my favorite part of Google Data Studio. You can spin up a professional level report with your own data in no time. Here are my 6 favorite…
Research on converters’ behaviours
Speculating on how people went from awareness to decision is the bain of marketing and sales teams’ existences. Did they jump from About to Pricing? Did they research on XYZ…
Get emailed versions of your top reports
One of the biggest problems with Google Analytics is the time it takes to extract useful data. You can sift around for hours at a time trying to locate something…
Utilize on-site search queries
When people land on your site for the first time, chances are they’ll be overwhelmed. Unless your site is a one-pager, it’s not uncommon. Most people tackle this issue head-on…