Statistical tests are an essential tool for analyzing data and making informed decisions based on the results. These tests provide a systematic and objective way to evaluate the presence or…
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How to perform triple click on Selenium with Python
I will go straight to the point. This is the piece of code that help you to perform triple click into any element by using Selenium on Python. In the…
How to unblock Google search terms report
Google filtered insignificant (but important) search terms from the reports Recently, Google has made an unsurprising move when limit the Search terms report. Before September, 2020, all search terms having…
The difference between All Element and Just Link
One of the most frequent questions I was asked is the difference between 2 types of click trigger: All elements and Just link. Basically, they are all click triggers, which…
How to use Timer in GTM to track real time on page (Google Tag Manager)
GA calculates time spent on a given page by taking the difference between the timestamp of that pageview and the timestamp of the subsequent hit. But if a pageview is the…
Send Client ID to Google Analytics to track EVERY SINGLE visitor
Client ID is the anonymous cookie identifier that Google Analytics assigns to every single browser instance of any given web visitor. It’s how GA calculates the Users metric in views…
Configure Cross-Domain Tracking on Google Tag Manager
Configure cross domain tracking with Google Tag Manger is much more easier now. Open up Google Tag Manager and Choose your Container. Chose your Google Analytics Tag (If you are…
A/B test with Google Optimize (Part 1)
Do you want to boost conversions on your site? Then you need to conduct A/B tests on your site to understand what works best for your audience. Don’t worry if…
The 6 best free Google Data Studio templates
Free templates are my favorite part of Google Data Studio. You can spin up a professional level report with your own data in no time. Here are my 6 favorite…
Research on converters’ behaviours
Speculating on how people went from awareness to decision is the bain of marketing and sales teams’ existences. Did they jump from About to Pricing? Did they research on XYZ…
Get emailed versions of your top reports
One of the biggest problems with Google Analytics is the time it takes to extract useful data. You can sift around for hours at a time trying to locate something…
Utilize on-site search queries
When people land on your site for the first time, chances are they’ll be overwhelmed. Unless your site is a one-pager, it’s not uncommon. Most people tackle this issue head-on…
Deeper insights on customer behaviour
As we all know, the buyer’s journey tells us that people don’t just buy from you out of thin air. Trust me. I wish that were the case. Instead, users…